Italian Excellence Posters
A visual tribute to the craft of gelato, celebrating it as a global icon of Italian artisanship. The design captures the ephemeral nature of the subject through a saturated vintage aesthetic and a highly chromatic palette that evokes immediate sensory pleasure. Every color choice, every typographic decision was made to trigger an almost synesthetic response in the viewer.
The custom type "bollente" modifies the Neon NBL typeface to create a deliberate contrast, offering an irreverent, contemporary reading of a traditional subject. The letters melt and drip, mirroring the very essence of gelato under the Italian sun.
